Oct 20, 2008

Apple Porn.

Mmmmm... extruded aluminium...

I realize there's no zealot like a convert, but this is a good example of why Apple is winning.

Don't get me wrong. I am not buying this laptop. This laptop costs way too much. It is made solely for those who spend more than 80 minutes a day in Starbucks while wearing a knitted cap with earflaps.

But here's the question... When was the last time any PC maker showed this much pride in a product. Better yet, when was the last time any PC company spent more than 15 minutes thinking about the concept of marketing?